Categories: Technology

Use an Email Validation System to Make the Most of Your Email Marketing

If you are someone who is looking to grow your business, then you have to choose the right tools to help you drive results. As far as marketing is concerned, email is always known to top the chart with its exceptional outcome. It is the most affordable, reliable and safe method you can use for marketing businesses of all sizes. But with email, there are some precautions you need to take, such as keeping your list clean, and this is where an email validation system helps.

Email Validation: The Right Way to Maintain Your Email Hygiene

One of the first and foremost tools one needs to have in order get the best output in email marketing is the right email validation system. The online arena is rife with plenty of email validation systems, but it is necessary to put in the time and effort to choose a reliable and efficient email validation system that positively contributes towards the overall outcome. You want a service that removes invalid email addresses, along with spam traps, catch-all, temporary and abuse emails.

ZeroBounce – All The Features You Need in One Service

ZeroBounce happens to be one of the best and most sought-after email validation systems. It has garnered accolades from all corners as it is known to come with an extensive range of features and a customer support team that helps businesses a great deal. It is an experienced provider in this field, with several years of experience in email validation.

Let’s Look at Some of the Feature ZeroBounce Provides:

  • Email bounce detection: the system removes invalid addresses that will cause your emails to bounce
  • Temporary and abuse email removal: it’s best to let these types of contacts go as they are dangerous to your sender reputation
  • Catch-all and spam trap detection: many catch-alls will bounce, while spam traps don’t even belong to real humans, so eliminate them from your database
  • Email append: ZeroBounce add missing information to your lists, such as your subscribers’ name, gender, and location
  • Email scoring: apart from their email validation system, the company also offers an email scoring system, ZeroBounce A.I., that uses artificial intelligence to rate the quality of your leads.

Why It’s Important to Maintain a Low Bounce Rate

One of the most common problems businesses face is the presence of invalid email addresses in their lists. That leads to a high bounce rate, which affects your sender reputation.

When your reputation is bad, Internet Service Providers (ISPs) stop trusting you, so they’ll deliver your emails in people’s spam folders. When your email list is really messy and you’re obviously not following email marketing best practices, things get worse. You’re at risk of not having your emails delivered at all. In fact, you may even be added to a blacklist, which means ISPs will suspend your activity until you improve your practices.

Hence, it’s important that you use an efficient email validation system like Zerobounce, which removes invalid and other bad email addresses from your list.

ZeroBounce guarantees an accuracy of 98%, which is the highest in this arena. As a result, it helps you improve your email marketing metrics and boost your conversions.

Alice Jacqueline

Alice Jacqueline is a creative writer. Alice is the best article author, social media, and content marketing expert. Alice is a writer by day and ready by night. Find her on Twitter and on Facebook!

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